Article from Essence.com by Nikki Brown
And it smells delicious!
Whenever women ask me for makeup advice, the first thing I tell them is to always prime. It’s important to coat your skin in protection you can actually feel and of course, it should always include SPF. This week, I’ve been reminded that this beauty rule also applies to hair.
Although butters and oils are considered protective humectants for textured tresses, they aren’t always ideal when using heat tools. So, what’s a beauty junkie supposed to do when he/she wants bone straight locks without the added weight of heavy ingredients?
I found the cure while perusing Pamella Roland’s backstage area at NYFW.
This season, the designer tasked Fekkai with making sure everyone’s hair was on point and I was able to witness firsthand how each product meshes with natural hair. Long story short: it works! Lead stylist Marshall Lin told me that the Blowout Primer is specifically amazing (and highly recommended) because of its versatility.
“We use the primer a lot because you can comb it through the hair, make it workable,
but when it’s dry, it still feels clean,” he dished while working with a model’s mane.
You also don’t need to worry about it adding texture to whatever you’ve already worked into each strand. What makes the primer so magical is that it’s crazy lightweight, despite being infused with castor oil, which is perfect for maintaining scalp health and regrowing your hair. It also smells delicious!
I’d highly suggest picking up a can of this smell-good elixir before you grab the flat iron.
Purchase it here and stay tuned for more NYFW updates!